Choice HotelsÕ $130 Million Harvest Hosts Deal Signals Hotel IndustryÕs Push Into Outdoor Travel

Choice HotelsÕ planned acquisition of RV membership platform Harvest Hosts moves the hotel franchisor into a travel category well beyond the traditional hotel room Ñ and adds to a broader push by major hotel companies to capture outdoor travel through their loyalty, distribution and membership platforms.
Source: New feed


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